Branded Films
When BMW releases The Hire, when Dove creates Real Beauty Sketches, when Johnnie Walker entrusts an actor with a six-minute journey across Scotland, these brands are not making ads. They are producing films - films that audiences seek out, share and quote.
The result is unequivocal: 71% of viewers spontaneously remember the brand, versus less than 20% for a conventional spot.
Louis Vuitton proved it in 2023. Its Pont-Neuf fashion show generated 1.1 billion views without a single euro spent on media buying, delivering a significant lift in awareness and perceived value.
The Paris Branded Films Festival is built for film makers who embrace the social media business model.
European brands:
Découvrez comment un simple clic a paralysé 350 000 entreprises en quelques heures.
CHIEN 51 – Bande-annonce Officielle 4K – Gilles Lellouche / Adèle Exarchopoulos (2025)
Phish where the fish are ! Version intégrale - Orange
Ouverture of Something That Never Ended - Gucci Stories
Le loup d'intermarché fête 2026 en famille
Intermarché - Conte de Noël
M&S - Love Thismas (Not Thatmas)
2025 LACOSTE ORIGINAL NEW Nouveau parfum Lacoste nouvelle intensité New intensity Lacoste Original
Rebuild The World *reconstruire le monde - YouTube
GIVĒON, Absolutely & Dhee - The Music (live) - H&M&REDSTAGE
The Fence / Le Cri des gardes (2026) - Trailer (French subs)
Channel 4 | Super. Human. | The One Club
**MEGAFORCE / BURBERRY / FESTIVE | Videos & Movies on Vimeo
Orange - La compil' des Bleues
Niall Horan's Homecoming The Road to Mullingar with Lewis Capaldi - YouTube
GUINNESS – BBDO
Strange Way of Life | A film directed by Pedro Almodóvar - Saint Laurent Productions
Lloyds Bank - Forever Forwards - Behind the Scenes
The Gifting Hour | John Lewis & Partners | Christmas Ad 2024
FATHER MOTHER SISTER BROTHER | Official Trailer | Now Streaming
BETC pour Canal + - "Papa" - Février 2023
STRANGE WAY OF LIFE | Official Trailer (2023)
Nationwide: Good Way to Bank • Ads of the World™ | Part of The Clio Network
Virgin Atlantic 'See The World Differently' | Videos & Movies on Vimeo
The Beginner | John Lewis & Partners | Christmas Ad 2022
Boots Christmas Advert 2021 | #BagsOfJoy | Boots UK - YouTube
Unexpected Guest | John Lewis & Partners | Christmas Ad 2021
Gravy Song | Sainsbury's | Christmas 2020 | Part 1 of 3
Perfect Portions | Sainsbury's | Christmas 2020 | Part 2 of 3
Title: Sainsbury's Christmas Advert 2020: Gravy Song Part 3 - Heartwarming Nostalgic Commercial
Tina's leaving do.
Have Your Elf a Merry Christmas | Framestore
And of course:
Porsche: The Heist - 2020 Super Bowl • Ads of the World™ | Part of The Clio Network
The Small Escape
Ouverture of Something That Never Ended - Gucci Stories
BMW Film series The Hire
American brands:
Apple | Fuzzy Feelings | The One Club
Escape from the Office | D&AD Annual 2022
The Underdogs: Swiped Mac | Apple at Work - YouTube
Accessibility | I’m Not Remarkable | Apple - YouTube
Apple TV+: Call Me with Timothée Chalamet January 2023
Squarespace I Super Bowl I Zendaya I Sally's Seashells
The Farmer's Dog: Forever 2023 Super Bowl Commercial - YouTube
Chevrolet Walter the Cat - YouTube
Edward Scissorhands - Cadillac Super Bowl Commercial - Edgar Scissorhands - Timothée Chalamet
Jeep - The Middle Super Bowl LV Ad ft. Bruce Springsteen
Kia / Binky Dad - 2023 Super Bowl Commercial
Toyota Super Bowl Commercial 2021 Jessica Long Upstream - YouTube
Nike - You Can't Stop Us (2020)
Nike « Play New »
Giannis Antetokounmpo | What Are You Working On? (E11) | Nike
Mexican Pizza: The Musical | Taco Bell
Chipotle: A Future Begins (Cannes Advertising Festival 2022)
And of course:
Nike 50th Anniversary | Seen It All - Spike Lee Director’s Cut
Asian brands:
https://www.youtube.com/results?search_query=SK-II+The+Courage+to+Change
https://www.youtube.com/results?search_query=SK-II+The+Expiry+Date
https://www.youtube.com/results?search_query=Lexus+Takumi+film
https://www.youtube.com/results?search_query=Samsung+Galaxy+short+film
https://www.youtube.com/results?search_query=OPPO+short+film
https://www.youtube.com/results?search_query=Shot+on+Xiaomi+short+film